General Sessions · Breakouts · Hybrid Streaming
Conference Production in Atlanta
From 200-person leadership summits at the Atlanta Marriott Marquis to 15,000-seat general sessions at the Georgia World Congress Center, Rocket Productions delivers end-to-end conference production in Atlanta. One team, one project manager, every room covered.
Why Rocket
Full-Service Conference AV & Production
Most AV companies in Atlanta operate as equipment brokers. They sub-rent gear, sub-contract labor, and assign a different project manager to every event. When something goes wrong during your keynote, there is no single throat to choke. Rocket Productions takes a fundamentally different approach to conference production in Atlanta. We own our inventory, employ our technicians full-time, and assign one project manager who stays with your conference from the initial RFP response through post-event strike. That single-source model means your general session staging, breakout room AV, hybrid streaming infrastructure, and IMAG camera systems are all designed, installed, and operated by the same team that loaded the truck at our 60,000-square-foot warehouse in Marietta.
Multi-day conferences demand production partners who understand logistics as well as they understand technology. A three-day conference with 40 breakout sessions, a keynote general session, two networking receptions, and a hybrid streaming component for 5,000 remote attendees is not just an AV job. It is an exercise in precision scheduling, redundant system design, and real-time problem solving. Our production managers build detailed run-of-show documents, coordinate with venue operations and catering teams, manage union labor calls at the Georgia World Congress Center, and ensure that every room is camera-ready before the first attendee walks through registration. When your CEO steps to the podium, the confidence monitor is displaying the correct slide, the wireless microphone is on the right frequency, the LED wall is calibrated, and the live stream is encoding. Every time.
Redundancy is not optional for conference production. We build every critical signal path with a backup: redundant video switching, backup wireless microphone frequencies, UPS-protected audio consoles, and failover streaming encoders. Atlanta conference AV requires this level of preparation because convention center power can fluctuate, hotel Wi-Fi can throttle, and presenters can arrive with the wrong adapter. Our technicians carry spares for every scenario because your conference cannot pause for a trip to the supply closet. This commitment to preparation is why meeting planners, production managers, and corporate event directors across the Southeast trust Rocket Productions for their most important Atlanta conferences year after year.
Capabilities
Conference Production Capabilities
General Session Production
Main stage design, LED video walls, IMAG camera systems, keynote speaker support, confidence monitors, and teleprompter operation for audiences of 500 to 15,000+.
Learn more →Breakout Room AV
Consistent AV quality across 12+ breakout rooms with projection, wireless microphones, program audio, and quick changeover protocols between sessions.
Learn more →Hybrid & Virtual Streaming
Multi-camera live streaming, professional encoding, virtual attendee platforms, and global reach for hybrid conferences that extend beyond the ballroom.
Learn more →LED Video Walls & IMAG
Large-format LED displays in any configuration, live camera switching, graphics playback, and real-time IMAG magnification for keynotes and panel discussions.
Learn more →Staging & Set Design
Custom stage builds, scenic elements, branded backdrops, podium design, and modular set pieces that reinforce your conference theme and corporate identity.
Learn more →Audio & RF Management
Ballroom PA design, wireless microphone coordination across dozens of channels, press feed distribution, simultaneous interpretation support, and overflow audio.
Learn more →Venue Expertise
Atlanta Conference Venues
We have produced conferences at every major convention center, hotel ballroom, and meeting facility in metro Atlanta. Our crews know the loading docks, rigging points, power distribution, and venue-specific requirements that save you time and money on production day.
Georgia World Congress Center
Over 1.4 million sq ft of exhibit space with dedicated rigging points across Halls A through C. We know the loading docks, union labor rules, and power distribution in every hall.
Cobb Galleria Centre
Two ballrooms and flexible meeting space in the Cumberland/Galleria corridor. Ideal for mid-size conferences with 1,000 to 3,000 attendees and convenient parking.
Gas South Convention Center
Over 100,000 sq ft of meeting and exhibit space in Duluth. Excellent for regional conferences, with adjacent Gas South Arena for general sessions requiring larger capacity.
Atlanta Convention Center at AmericasMart
Downtown Atlanta landmark with multi-level exhibit halls and meeting rooms. Strong Wi-Fi infrastructure and proximity to hotels make it a popular conference choice.
Atlanta Marriott Marquis
Iconic Peachtree Center hotel with the Atrium Ballroom, Marquis Ballroom, and over 100,000 sq ft of meeting space. Our team has loaded into this property hundreds of times.
Hilton Atlanta
Connected to the GWCC by skywalk, the Hilton offers 43 meeting rooms and two grand ballrooms perfect for breakout-heavy conferences that need overflow space.
Hyatt Regency Atlanta
Featuring the Regency Ballroom and Centennial Ballroom, plus 70+ breakout rooms. Located directly on Peachtree Street with MARTA access at Peachtree Center station.
Omni Hotel at CNN Center
Adjacent to State Farm Arena and Centennial Olympic Park, the Omni provides 32,000 sq ft of meeting space with a modern aesthetic well-suited for tech and media conferences.
Planning Guide
Atlanta Conference Planning Timeline
A well-planned conference in Atlanta requires coordinated timing between venue booking, production design, content development, and vendor coordination. Here is the timeline we recommend.
Venue Selection & RFP
Secure your venue and issue production RFPs. For the Georgia World Congress Center or Cobb Galleria, exhibit hall reservations often book 12+ months in advance during peak season. Hotel ballroom blocks at the Marriott Marquis, Hilton, and Hyatt Regency fill quickly from September through November and March through May.
Production Design & Advance
Finalize stage design, LED configurations, breakout room AV specs, and hybrid streaming requirements. Our team conducts a venue site survey, creates CAD drawings, coordinates rigging permits with the venue, and locks in crew scheduling. For GWCC events, we initiate union labor coordination during this phase.
Content & Rehearsal Planning
Develop speaker presentation templates, confidence monitor layouts, LED video content, and lower-third graphics. Schedule presenter rehearsals. Finalize the hybrid production workflow including camera positions, encoding specs, and platform testing. Confirm all vendor coordination with catering, decor, and registration teams.
Load-In & Execution
Equipment ships from our Marietta warehouse. Multi-day load-in begins per the venue-coordinated schedule. Full system testing, tech rehearsals with presenters, and final run-of-show confirmation. On show day, dedicated technicians staff every room from open to close with your project manager as the single point of contact.
Local Knowledge
Atlanta Logistics Considerations
Successful conference production in Atlanta depends on understanding local logistics that affect attendee experience, load-in efficiency, and production quality.
Hartsfield-Jackson Airport Proximity
Atlanta's airport is the world's busiest, with direct flights from every major US city and international hubs. Most downtown conference venues are 20–30 minutes from the airport via MARTA rail or rideshare. This accessibility drives Atlanta's strength as a national conference destination and simplifies attendee travel logistics.
Hotel Inventory & Walkability
Downtown Atlanta offers over 16,000 hotel rooms within walking distance of the Georgia World Congress Center. The Marriott Marquis, Hilton, Hyatt Regency, and Omni are all connected to the GWCC by skywalk or a short walk. For Buckhead conferences, hotel options include the InterContinental, The Ritz-Carlton, and W Atlanta. This density reduces shuttle logistics and keeps attendees close to the venue.
Loading Dock & Freight Access
Convention centers and hotels in Atlanta have varying dock access protocols. The GWCC has dedicated loading bays per hall with specific scheduling windows. Hotel ballrooms typically require freight elevator access with advance scheduling. Our venue-specific documentation includes dock dimensions, weight limits, elevator clearances, and union labor requirements for every major Atlanta conference venue.
Power & Internet Infrastructure
Convention center power in Atlanta is ordered through the venue's exclusive electrical contractor. We manage power ordering, circuit mapping, and distribution planning as part of our advance process. For internet, we test venue Wi-Fi bandwidth under load and deploy bonded cellular backup for mission-critical streaming. Atlanta's fiber infrastructure supports high-bandwidth hybrid conference production at most major venues.
Our Process
Conference Production Process
RFP Response & Discovery
We review your conference RFP, conduct a discovery call with your planning team, and deliver a detailed technical proposal with floor plans, equipment lists, and a transparent budget within 48 hours.
Technical Advance & Pre-Production
Our project manager coordinates a venue site visit, creates detailed CAD drawings, secures rigging permits, coordinates with in-house AV exclusives, and finalizes the production schedule with your programming team.
Load-In & Setup
Crews arrive on schedule for multi-day load-ins. We build the general session stage, install LED walls, wire breakout rooms, test every microphone, and run a full tech rehearsal before doors open.
Show Run & Execution
Dedicated technicians staff every room from open to close. Your project manager serves as the single point of contact for real-time adjustments, speaker walk-throughs, and session transitions throughout the conference.
Strike & Post-Event
Efficient strike begins immediately after closing session. Equipment is inventoried and loaded, the venue is restored, and you receive a post-event debrief with session recordings and production notes.
Operational Depth
Multi-Building Conference Logistics
Producing conferences that span GWCC exhibit halls, connected hotel breakout space, and satellite venues requires coordination that goes beyond standard AV.
Breakout Room AV Distribution
Signal routing across 20+ breakout rooms requires centralized switching, standardized equipment packages for consistency, and networked monitoring from a single production office. We deploy Dante-networked audio, HDMI-over-IP video distribution, and dedicated technicians per room cluster. Changeover protocols between panel discussions and workshop formats are pre-scripted to keep your multi-track schedule running on time.
Downtown Load-In Scheduling
GWCC dock booking windows fill quickly during peak convention season. Our production managers secure dock assignments during the advance phase, coordinate sequential hall access with venue operations, and schedule union labor calls through the venue's exclusive labor contractor. Because our trucks stage from our Marietta warehouse just off I-75, we can hit precise dock appointment windows without the delays of long-distance freight coordination.
Multi-Hall Power Distribution
Power at GWCC is ordered through the venue's exclusive electrical contractor — a process that requires advance ordering with detailed circuit maps. We calculate load requirements per hall, order dedicated circuits for audio, lighting, and video to prevent interference, and position backup generator capacity for mission-critical general sessions. Our technical files include power panel locations and circuit capacities for every GWCC hall configuration.
Cross-Venue Coordination
Conferences that span GWCC plus connected hotels — Marriott Marquis, Hilton Atlanta, Omni — via the skywalk system require remote breakout room management, runner communications on dedicated radio channels, and synchronized content delivery across buildings. Our centralized production office monitors all rooms via networked feeds so that a single project manager has visibility into every session regardless of building.
Conference Production FAQ
Common questions about conference production in Atlanta, from timelines and pricing to hybrid streaming and venue logistics.
For major Atlanta conference venues like the Georgia World Congress Center or Cobb Galleria, we recommend booking production services 4 to 6 months in advance. Peak convention season runs September through November and March through May — earlier booking ensures equipment availability, preferred crew assignments, and adequate time for technical advances. For smaller hotel-based conferences, 6 to 8 weeks of lead time is typically sufficient.
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Atlanta Conference Case Studies
Multi-day technology conference production with full LED graphics integration, dynamic lighting, and professional audio for enterprise leaders. Breakout room AV across concurrent sessions at an Atlanta conference center.
Aflac Corporate ConferenceArena-scale conference production for 5,000+ Aflac associates at Gas South Arena. Multi-day event with main stage LED video wall, breakout room AV, and hybrid streaming capabilities.
Ready to Produce Your Next Atlanta Conference?
Tell us about your conference and receive a detailed production proposal within 48 hours. One team, one project manager, every room covered.